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VM for E-Commerce Businesses Online Workshop (6430869946519)
VM for E-Commerce Businesses Online Workshop (6430869946519)

VM for E-Commerce Businesses Online Workshop

Workshopx
489.00 SR
489.00 SR
Split in 4 payments of 122.25 SR. No fees. Learn more
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How to Manage Your Online Store ?

VM for E-Commerce Businesses Online Workshop 

By Sarah Manning 

 

Dates: 15th and 16th of March  

Time: 6:00 to 9:00 PM 

  

Workshop Brief: 


VM for E-Commerce Businesses 


The trend for online retailing has never been so popular. This online course focuses on how we can apply the Visual Merchandising techniques and principles to online websites and web shops. How can we engage the customer with theatre and newness as well as driving sales opportunities online. Learn how to create an online shopping environment which creates shopping harmony for your customer as well as reflecting your brand and creating a strong brand presence.

 

The workshop will cover the following subject areas:

 

  • What are the key Visual Merchandising principles and how can these be transferred online
  • Your home page is like your store window – how to create theatre for the customer online
  • The importance of product positioning on the page, maximize your customer focus
  • Effective link selling techniques and how can we apply these online
  • How to create harmonious customer flow and shop ability within an online shop
  • Creating a strong brand presence through effective VM techniques both on websites and all social media channels
  • Using trend forecasting within websites to engage today’s modern customer

 





Who is the target audience?


Online Retailers, Independent and Start Up Retailers, Students
No previous Visual Merchandising experience required. This course will create confidence when applying the important Visual Merchandising principles to online websites, creating a strong brand presence on websites through to social media channels.



 

 

About the Instructor:

 


Sarah Manning has over 20 years industry experience. Worked for retailers Harrods, Selfridges, Harvey Nichols   and Marks & Spencer.

A freelancer for over 12 years working for a selection of London based retail, department stores, retail clients overseas. 

Offering freelance services in Visual Merchandising training and consultancy.

Her work includes planning, installing in store promotions, consulting on product presentation, store layout principles, designing and installing window.  

Sarah also teaches for the UAL in London. Short Visual Merchandising Courses for both London College of Fashion & Central Saint Martins. Sarah holds a distinction in Post Grad Certificate in Teaching Higher Education.




 

 

 

 

Testimonial: 


“I recently took up the Online Visual Merchandising Course with Sarah and it was absolutely a great learning experience. She even tailor fit the course based on my requirements and work experience which was exactly the type of short course I was looking for. The topics were very informative and up to date, making it very applicable in the dynamic, actual retail world. Thank you, Sarah!”


- Abby Queja
Online Student Canada





Workshop Language: English 

* Certificate of Completion is available

* Zoom link will be sent a day before the workshop via email

 

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