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GOOGLE ANALYTICS

GOOGLE ANALYTICS

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Workshopx
Regular price
334.00 SR
Sale price
334.00 SR
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GOOGLE ANALYTICS

Beginner to Intermediate Level

A crash course for those curious about what Google Analytics is and how it helps you understand website traffic.

Overview

Google Analytics offers a ton of information. In this course, we’ll go over the main report types along with a few key metrics that are a must-know for anyone with a website. From understanding your audience to knowing their behavior and ultimately to measuring results through conversions… we’ll be going into each report to better understand what it reflects.

We’ll also be going a bit more advanced to tackle Events, Goals and Conversions: to explain what they are and how they can help.

Questions are welcomed!

Outline

1. Introduction & Benefits of Google Analytics

2. Definition & Review of Key Metrics

3. Tracking campaigns with the URL variables

4. Goals & Conversions

Requirements

You need to at least have a website or be familiar with web traffic.

August 18 | 5-7PM
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