Congratulations! You are now on the waiting list, please check your inbox for our confirmation email!
Beginner to Intermediate Level
Google Analytics offers a ton of information. In this course, we’ll go over the main report types along with a few key metrics that are a must-know for anyone with a website. From understanding your audience to knowing their behavior and ultimately to measuring results through conversions… we’ll be going into each report to better understand what it reflects.
We’ll also be going a bit more advanced to tackle Events, Goals and Conversions: to explain what they are and how they can help.
Questions are welcomed!
1. Introduction & Benefits of Google Analytics
2. Definition & Review of Key Metrics
3. Tracking campaigns with the URL variables
4. Goals & Conversions
You need to at least have a website or be familiar with web traffic.